Boococks Estate Agents and Lettings are a Halifax-based Estate Agency known for their local knowledge and friendly and experienced property team. Rochdale Online have hosted the Boococks website for a number of years, during which time it has gone through a number of redesigns. In late 2018 Boococks decided it was time for a modern redesign and to bring the website in line with the branding of the practice's parent company, Wilkinson Woodward Solicitors.
Boococks required a fully-responsive and attractive new site that could be content managed by agency staff, should be search-engine friendly and quick to load, while helping to drive enquiries directly to the right department. The site needed to incorporate a data feed from the agency's property software application to provide searchable property information, and introduce key staff and their expertise.
We implemented a bespoke solution built with Processwire, our content-management framework of choice because of its flexibility. All visible content on the site is fully updatable by admin staff at Boococks, and the property information is updated twice daily by means of a custom-built API that connects the website to Boococks' property data export. Custom features include a blog-style news section, staff profiles and testimonials which can also be linked to staff members. Web pages can be built up by using a number of different page-builder blocks, providing a lot of layout flexibility across the site.
The new site aligns with the Wilkinson Woodward branding, while maintaining Boococks' own personality, and features cross-marketing to the parent company to emphasise the connection with Wilkinson Woodward.
Completed on time and within budget, the new site was launched in February 2019. The site is fully responsive, looks great on all devices and is lightning-fast to load, thanks to a carefully-configured implementation of Processwire's professional caching product, ProCache.
Here's what Wilkinson Woodward had to say on Twitter:
Many thanks Ian at @RochdaleOnline for all your hard work and expertise on the new website for our partner estate agents, @boococks. We love the new look and hope Boococks' customers will love it too https://t.co/mnN3GBshlM— Wilkinson Woodward (@ww_legal) March 4, 2019