Web Design News - SEO

Google's Take on Page Speed as a ranking factor

11 February 2010 Filed under Google | SEO

Towards the end of 2009, Google announced that the speed of web page loading was likely to become a scoring factor in the search engine's ranking of pages - the slower a page was to load, the more negative impact it could have on your page's ability to rank well.

There's been a lot of discussion since then as to how important this is going to be, and recently on Google's YouTube Webmaster Central Channel, Matt explains how relevant page speed might be compared to other factors:

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Being spammed about Search Engine Optimization?

03 February 2010 Filed under Google | SEO

There seems to have been a noticeable increase lately in unsolicited emails sent by website contact forms that claim to be able to get your website on the first page of Google.

These typically take the form of something like:

Name: Patrick Nortoni
Email: patricknortoni25@gmail.com
Telephone: 000-000-0000
Enquiry/Comments: We would like to get your website on first page of Google.

All of our processes use the most ethical "white hat" Search Engine Optimization techniques that will not get your website banned or penalized.
Please reply and I would be happy to send you a proposal.

..or another example is:

Name: Nathan Kyle
Email: nathankylesss@gmail.com
Telephone: 3108364567
Enquiry/Comments: SEO

Do you wish you could increase your online leads?

Getting a GUARANTEED 1ST PAGE GOOGLE RANKING is easier and more cost-effective than you might think.
We have helped a lot of businesses thrive in this market and we can help you! Simply hit reply and I'll share with you the cost and the benefits See you at the top!

Don't get taken in by these!

Just take a look at the facts:

  • "Get your website on the first page of Google". - what, for your company name?  I'm sure you're there already!
  • An SEO company that uses a gmail account and doesn't offer a company name or a website?. Hmm..
  • Telephone number: 000-000-0000?

This is a well-known scam and you can read more about all over the web. Quite often on the websites of genuine SEO companies in fact!

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Denis Hope eCommerce Site Launched

08 January 2010 Filed under eCommerce | SEO | Website design

Denis Hope eCommerce Website Screenshot

Denis Hope Ltd, a long-established Rochdale Town Centre business specialising in quality designer menswear and suit hire recently launched their brand new website. Established since 1959, Denis Hope have been bringing designer clothing to the North West's discerning fashion conscious, and have now extended their service to include eCommerce, allowing customers to purchase their favourite designer labels online, with a choice of home delivery or in-store collection.

Featuring a stylish contemporary design, the eCommerce aspect of the new website, launched in late December 2009, has comprehensive men's and women's clothing sections, allowing customers to locate their target products by a wide range of selection criteria, and to view high-definition quality images before purchase. A handy pop-up size guide is a useful addition to each product display page.

Running a busy high-street outlet means there are limited resources to allocate to updating and maintaining a complex shopping website, so the eCommerce product catalogue and content management system were developed from the ground up to be simple to use, yet effective and efficient.

Customers can sign up to Denis Hope's mailing list to remain informed of upcoming offers and special promotions, and there is also a frequently updated blog to keep website visitors informed of the latest Denis Hope developments and fashion industry news.

The site also details Denis Hope's suit hire department, with downloadable brochures and price lists for that special occasion.

View Denis Hope Case Study »

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Google fades its homepage

07 January 2010 Filed under Google | SEO

Google's home page fading effectThere's been quite a lot of discussion around as to whether Google's relatively new 'fade in' concept is a good or a bad thing.  Opinions (as you would expect) are divided.  Some people hate it, others are lauding it as the ideal minimalist search experience.

Personally, it annoyed me at first, but now I've started to get used to it, I don't find it so bad.

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